Search Engine Optimisation (SEO) robust SEO strategy SEO is the practice of optimising your website to appear higher in search engine rankings, like Google. When potential customers in Edinburgh search for products or services you offer, you want to be at the top of those results. This is especially important for local businesses, as it helps...
Read MoreAs sustainability becomes a key priority for businesses and consumers, the green tech sector in the UK is booming. However, with more companies entering the space, the challenge is clear: how do you stand out in an increasingly crowded market? The answer lies in strategic Search Engine Optimisation (SEO). By leveraging SEO, your green tech...
Read MoreIn today's digital age, having an online presence is non-negotiable for businesses of all sizes. Yet, for many small businesses in Edinburgh and across Scotland, the idea of investing in SEO (Search Engine Optimisation) can be daunting. There’s often a fear of spending money on something intangible, with no clear understanding of what’s being...
Read MoreFor those of you who are new to our blog or new to Checkpoint Media, we're a digital marketing company for small business and startups in London and Edinburgh. We consider ourselves the anti-agency because we work directly with our clients to achieve their goals in real time, no tickets that take 2+ weeks to resolve, just direct contact with priori...
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